PR Partner started cooperation with Umalat

  • 10/05/2020
PR Partner agency has started developing a PR strategy in order to promote the Russian manufacturer of Italian and Caucasian cheeses Umalat. The main aim is to increase the level of brand awareness.

The Information support of Umalat began in September 2020. The main purposes of the agency are: creating news occasions and writing press releases, publishing materials and expert comments in business, socio-political and lifestyle media, as well as cooperation with opinion leaders on social networks.

Umalat is one of the leaders in the production of fresh cheese in Russia. The company has 4 brands: Italian cheeses Unagrande and Pretto; Caucasian cheeses, as well as a new product line for children Boungiorno. Umalat's products are presented in federal grocery chains and are also used for cooking in the best Russian cafes and restaurants.

Umalat