The PR Partner held an event for MADNESS: CASINO OF LIFE

04/21/2025 476
MADANES invited its partners— professionals in the insurance industry, to an evening dedicated to the theme "Riders who bring back the taste of life".

The business part of the event discussed innovative insurance solutions aimed not only at supporting the fight against cancer and critical illnesses, but also at improving the quality of life: from medical rehabilitation to cryopreservation and IVF for cancer patients. These riders are not just add—ons. This is a new insurance philosophy, the purpose of which is not only to defeat the disease, but also to preserve the quality of life.

The speakers were Elena Solopova, CEO of MADANES in Russia and the CIS, and Konstantin Ternovoy, Head of the inpatient department, PhD, orthopedic traumatologist, chiropractor, rehabilitologist.

After the business part, the guests enjoyed an unusual leisure format — a wine casino. Under the guidance of a professional sommelier, the participants tasted a variety of famous wines and immersed themselves in the culture of winemaking. There were no losers in this casino — everyone left with new knowledge and impressions.

The event was held in an atmospheric space at 10 Bolshaya Sadovaya Street, the famous Bulgakov House. This building is known as House 302 Bis, which houses a museum, a theater, and the legendary apartment No. 50, referred to in the novel The Master and Margarita as the "bad apartment." The meeting itself took place on the floor below — in interiors inspired by the era of Russian Art Nouveau, with antique furniture and a special atmosphere of old Moscow.
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